Privacy Policy
Grand Strand Resorts Privacy Policy
Effective Date: September 2026
Grand Strand Resorts, Inc. (“GSR,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use and share personal information when you visit www.northmyrtlebeach.com, make a reservation, inquire about property management, subscribe to our communications or otherwise interact with us.
Information We Collect
We collect information you provide when you request a quote, book a stay, complete a form, contact our team, enter a promotion or use our guest or owner services. This may include your name, email address, telephone number, mailing address, reservation details, property information, payment and billing information, preferences and correspondence.
We may also receive information from booking platforms, property owners and service providers involved in your reservation or our property management services.
When you visit our website, we and our technology providers may automatically collect information such as your IP address, browser and device information, pages visited, referring websites and interactions with our content, advertisements and emails.
How We Use Your Information
We use personal information to process reservations and payments, respond to inquiries, provide guest and owner services, coordinate property operations and communicate important information about your stay.
We may also use information to send offers and updates where permitted, administer promotions, evaluate marketing performance, improve our website and services, prevent fraud, resolve disputes and meet legal obligations.
How We Share Information
We may share information with service providers that support our operations, including reservation and property management systems, payment processors, website hosting providers, email and messaging platforms, and analytics and advertising providers.
We may share relevant reservation or service information with property owners and vendors when needed to manage your stay, address maintenance requests or provide services.
We may also disclose information when required by law, to protect people or property, to enforce our agreements, or in connection with a merger, acquisition or sale of business assets, subject to applicable law.
Cookies, Analytics and Advertising
Our website may use cookies, pixels and similar technologies to support website functionality, remember preferences, analyze traffic and measure advertising results.
Advertising partners may collect information about your activity on our website and other websites to help display relevant advertisements. Depending on applicable law, certain advertising disclosures may qualify as a sale or sharing of personal information or processing for targeted advertising.
You can manage or delete cookies through your browser settings. Blocking cookies may affect certain website features. Browser settings may not prevent every type of tracking. Contact us using the details below with questions about our tracking practices or available privacy choices.
Email Communications
We may send promotional emails about vacation rentals, special offers, local events and other GSR news. You can unsubscribe using the link in any promotional email.
Unsubscribing from marketing emails does not stop necessary communications about reservations, payments, service requests or your relationship with GSR.
Text Messaging
If you consent to receive text messages from GSR, we may send messages related to inquiries, reservations, arrival and departure information, guest support or promotional offers, depending on the consent you provide.
Message frequency varies. Message and data rates may apply. You may contact us at 800-367-6515 for assistance. Consent to receive marketing text messages is not a condition of purchase.
We do not sell or share mobile telephone numbers or text messaging consent information with third parties or affiliates for their own marketing or promotional purposes. We may provide this information to messaging service providers solely to deliver and support our text communications.
Information Security and Retention
We use reasonable administrative, technical and physical safeguards designed to protect personal information. However, no method of electronic transmission or storage is completely secure.
We retain information for as long as reasonably necessary to provide services, maintain business records, comply with legal and accounting requirements, resolve disputes and enforce agreements. Retention periods vary based on the information and the purpose for which it is used.
Your Privacy Choices and Rights
You may contact us to request an update to your contact information or changes to your communication preferences.
Depending on where you live and whether applicable privacy laws cover our business, you may also have rights to access, correct, delete or obtain a copy of your personal information, or to opt out of certain uses or disclosures.
To submit a request, contact us using the information below. We may need to verify your identity before processing a request. Certain information may need to be retained for legal or operational reasons. We will respond as required by applicable law.
Other Websites and Services
Our website may link to booking platforms, payment services, social media websites and other services operated by third parties. Their privacy practices are governed by their own policies. Please review those policies before providing personal information.
Children’s Privacy
Our website and services are intended for adults arranging travel or property services. We do not knowingly collect personal information directly from children under 13. If you believe a child has provided us with personal information, please contact us so we can investigate and take appropriate action.
Changes to This Policy
We may update this Privacy Policy to reflect changes in our practices, services or legal requirements. Updates will be posted on this page with a revised effective date. We will provide additional notice when required by law.
Contact Us
For privacy questions or requests, please contact:
Grand Strand Resorts, Inc.
408 Main Street
North Myrtle Beach, SC 29582
Phone: 800-367-6515
Online: Contact Grand Strand Resorts